Hi from Deb Donnell,

Thank you for stopping by to find out more about me. I'm an avid student and practitioner of entrepreneurship, self motivation and success factors. As an entrepreneur, I have set up my own businesses, and assisted with the development and growth of other businesses.

Entrepreneurship is not an easy path. There are days where you want to give up and go and get a 'real' job. You go through periods where everything seems overwhelming, or the odds are totally stacked against you.

This happened to me in 2011. A devastating earthquake struck the city of Christchurch, New Zealand at lunchtime on February 22. I was working in the central business district (downtown). I escaped to safety, but 185 people didn't. Thousands more were seriously injured. As a result, most of the downtown area has been demolished. The impact on business in Canterbury, New Zealand due to the earthquake is ongoing. Many small businesses are still struggling. Many more did not survive.

Because of this disaster, I had the opportunity to launch a project I'd worked on for many years. But it also diverted me from the path I had been following: training entrepreneurs to start up, run and grow their business through SEO copywriting and online content marketing.

However, after a five year detour, that threw many challenges at me, I am back to focusing on my primary mission :

To encourage self motivated entrepreneurs to release their trapped dreams and grow successful businesses.

How am I working to achieve this? By sharing the KESWIN (Knowledge, Experiences, Skillfulness, Wisdom, Insights, Networks) I have created throughout my lifetime, and the KESWIN of my mentors. You access this via information, tips, tools, books, mentoring and training on this and my companies websites. You can also learn more about my journey in the Reflections area of this website.

Deb Donnell

Author, Café Reflections, Responders, Christchurch Then & Now Series.
Founder of the Diamond Publishing System™, Keswin Publishing Ltd and Writing Diamonds Ltd
Professional Editor/Proofreader (Sackville Academy)
GIA Diamonds Graduate, AJP

Deb Donnell is currently studying to be a Neuro-Semantics/International Association for Neuro-Linguistic Programming (IANLP) Practitioner.


Access resources which provide guidance and support on your journey of personal development and entrepreneurship.

Website Malware Scan